all right we've made it to number five which again is the one that I'm like I hate this one and it's something that marketers call reducing the friction it's this idea that you can get it really quick regardless if you have the money or not and listen you know me the debt thing is not my jam I don't like it car payments student loan payments even after pay have been normalized in our culture to say oh I can afford the payment but honestly what people do that win with money they say can I actually afford the item
